How to create a new campus-wide data strategy

Data can be used extensively when determining real value for students and informing university financial decisions

Shifting away from a siloed view of the student experience, many college campuses have now switched to a more holistic approach in determining the value they offer current and prospective students. Doing so also means considering the financial implications on institutions as part of the same conversation, including breaking down revenues and costs in different ways that can impact the ability to manage resources associated with the overall student experience.

Schools are no longer taking a few data points and making decisions to raise or lower tuition or deciding which programs to offer based on market data; rather, they are taking the time to examine the data across all campus operations and auxiliaries to inform strategies, budget processes, program reviews, and allocation of resources that contribute to the institutions ability to fulfill their academic missions.